Greece Unveils Ambitious Plan to Transform Ski Resorts and Boost Winter Tourism

Greece Unveils Ambitious Plan to Boost Winter Tourism

Greece is aiming to attract even more tourists during the winter months with a new plan that focuses on its lesser-known ski resorts. This initiative comes as the country seeks to diversify its tourism offerings and capitalize on the growing popularity of mountain destinations.

Despite being renowned for its stunning islands and beaches, Greece boasts mountainous regions that offer a unique winter experience. Visitors flock to these areas, including the mythical Mount Olympus, to enjoy skiing and other winter activities. This trend contributed to Greece's impressive tourism revenue in 2023, surpassing pre-pandemic levels.

Year-round services: Offering services at ski resorts throughout the year, not just during the winter season.

Upgrading equipment and facilities to match the standards of other European ski resorts.

Investing in infrastructure projects at key ski resorts, including Parnassos and Enilio.

Simplifying regulations for short-term rentals, port accessibility, and car rentals.

The Greek government recognizes the potential of mountain tourism and has included it in its EU Recovery and Resilience Facility funding plan. This will provide significant financial support for infrastructure development at ski resorts.

With its stunning scenery, rich history, and growing winter tourism infrastructure, Greece is poised to become a major destination for skiers and other winter enthusiasts. This new plan demonstrates the country's commitment to diversifying its tourism offerings and attracting visitors year-round.